IBOPE International      October 2004

Network Ranking Multi-Country Report
(weighted average of Argentina, Brazil, Chile and Mexico survey areas)
Total Day Rating Among Cable Households (Average Monday-Sunday)

Rank

Channel

Rating %
1 Cartoon Network 1.25
2 Nickelodeon 0.84
3 TNT 0.83
4 Jetix 0.67
5 Discovery Kids 0.60
6 Disney Channel 0.53
7 Canal Fox 0.49
8 Cinecanal Este 0.47
9 Fox Sports 0.44
10 Discovery Channel 0.41
11 MTV 0.39
12 TyC Sports 0.36
13 Space 0.35
  Hallmark 0.35
15 Warner Channel 0.34
16 National Geographic 0.30
  ESPN 0.30
18 The Film Zone 0.28
19 Universal Channel 0.26
20 ISAT 0.25
  AXN 0.25
22 Utilisima 0.24
23 Canal de las Estrellas 0.23
  Sony 0.23
25 Animal Planet 0.19
26 Boomerang 0.17
27 A&E Mundo 0.16
28 E! Entertainment 0.15
29 HBO 0.14
30 People & Arts 0.13
  The History Channel 0.13
32 ESPN+ 0.12
33 Infinito 0.11
  MGM 0.11
35 Telehit 0.10
36 El Gourmet.com 0.09
  Discovery Health 0.09
38 Cinemax Este 0.08
39 CNN Español 0.07
  TVE International 0.07
41 Telemundo 0.06
42 Film & Arts 0.03
  Movie City Este 0.03
  Antena 3 0.03
45 Casa Club 0.02
  CNN International 0.02
47 HBO Plus 0.01
80 RAI 0.01
  Playboy 0.01
  Deutsche Welle 0.01
  TV5 (France) 0.01

                         (source: IBOPE Media Information)

Note: The definition of a Pan-regional channel is the one that appears at least in two countries.
Channels with an average rating of 0.00 do not meet reportability standards, or are under examination for reportability

Argentina: Total Day Rating Among Cable Households (Average Monday-Sunday)

Rank

Channel

Rating %
1 Todo Noticias 1.74
2 Cartoon Network 1.22
3 Cinecanal Este 1.10
4 Cronica TV 1.07
5 TNT 1.00
6 TyC Sports 0.97
7 Jetix 0.92
8 Space 0.90
9 Fox Sports 0.84
10 Discovery Kids 0.81
11 26 TV 0.71
12 Nickelodeon 0.70
13 Utilisima 0.65
14 ISAT 0.63
15 Canal Fox 0.59
16 Hallmark 0.46
  The Film Zone 0.46
18 Disney Channel 0.43
19 MTV 0.36
  Discovery Channel 0.36
21 Volver 0.33
  Much Music 0.33
23 Warner Channel 0.29
  ESPN+ 0.29
25 ESPN 0.28
  National Geographic 0.28
27 Retro 0.25
  AXN 0.25
29 Magic Kids 0.24
  Europa Europa 0.24
31 Animal Planet 0.23
32 El Gourmet.com 0.22
  Boomerang 0.22
34 Sony 0.20
35 Universal Channel 0.19
  Infinito 0.19
37 A&E Mundo 0.16
38 Cosmopolitan 0.15
  E! Entertainment 0.15
40 Canal De Las Estrellas 0.14
  The History Channel 0.14
42 MGM 0.13
43 Magazine 24 0.12
44 People & Arts 0.11
  Discovery Health 0.11
46 TVE International 0.10
47 Fashion TV 0.09
  Boca TV 0.09
  CNN Español 0.09
50 Solo Tango 0.08
  CVN 0.08
  Movie Top 0.08
53 Rock & Pop TV 0.07
  Locomotion 0.07
55 America Sports 0.06
  Clasicentro 0.06
  Plus Satelital 0.06
58 TV Chile 0.05
  Multideporte 0.05
  Reality TV 0.05
  Film & Arts 0.05
  Canal A 0.05
63 Politica & Economia 0.03
64 RAI 0.02
  HBO 0.02
  CNN International 0.02
  HBO Plus 0.02
  TL Novelas 0.02
  Cine Del Ayer 0.02
  Cinemax Este 0.02
71 Movie City Este 0.01
  NA2 0.01
  Clasic & Art 0.01
  Metro 0.01

                               (source: IBOPE Media Information)

Note: Channels with an average rating of 0.00 do not meet reportability standards, or are under examination for reportability

Brazil: Total Day Rating Among Cable Households (Average Monday-Sunday)

Rank

Channel

Rating %
1 Cartoon Network 1.17
2 TNT 0.80
3 Nickelodeon 0.79
4 Sportv 0.67
5 Globo News 0.53
6 Discovery Kids 0.48
7 Warner Channel 0.46
8 Telecine Premium 0.43
9 Discovery Channel 0.42
10 Multishow 0.39
11 Universal Channel 0.38
12 Jetix 0.35
13 Canal Fox 0.30
14 Sony 0.27
15 ESPN Brasil 0.25
  AXN 0.25
17 National Geographic 0.24
  HBO 0.24
19 GNT 0.22
20 Telecine Action 0.19
  Sportv 2 0.19
22 NHK 0.18
  Boomerang 0.18
  Disney Channel 0.18
25 Telecine Happy 0.17
  ESPN 0.17
27 People & Arts 0.15
  Max Premier 0.15
29 HBO 2 0.14
30 Cinemax Este 0.13
31 Telecine Emotion 0.12
32 Animal Planet 0.11
  Band News 0.11
34 MGM 0.10
35 Discovery Health 0.09
  Telecine Classic 0.09
37 Canal Brasil 0.08
  The History Channel 0.08
39 E! Entertainment 0.07
  A&E Mundo 0.07
  TV Futura 0.07
42 Shoptime 0.05
43 TV Gospel 0.04
  Canal Universitário 0.04
45 Deutsche Welle 0.03
  Hallmark 0.03
  Euro Channel 0.03
  CNN International 0.03
  Canal Comunitário 0.03
  TVE International 0.03
  TV Senado 0.03
  Sexy Hot 0.03
  Playboy 0.03
54 Canal Rural 0.02
  Band Sports 0.02
  RAI 0.02
  TV5 (France) 0.02
  Bloomberg 0.02
59 Film & Arts 0.01
  CNN Español 0.01
  RTPI 0.01
  BBC Worldwide 0.01
  Fox News 0.01

                                (source: IBOPE Media Information)

Note: Channels with an average rating of 0.00 do not meet reportability standards, or are under examination for reportability

Chile: Total Day Rating Among Cable Households (Average Monday-Sunday)

Rank

Channel

Rating %
1 Nickelodeon 1.55
2 Cartoon Network 1.52
3 HBO 1.39
4 Discovery Kids 1.22
5 Cinecanal Este 1.16
6 Jetix 0.98
7 TNT 0.74
8 Cinemax Este 0.71
9 Canal Fox 0.69
10 ETC TV 0.64
11 MTV 0.58
12 Zona Latina 0.57
13 The Film Zone 0.52
  Discovery Channel 0.52
15 Fox Sports 0.48
16 Señal 3 Canal 13 0.47
17 Space 0.45
  Warner Channel 0.45
19 ESPN 0.44
20 Isat 0.43
21 National Geographic 0.41
22 Hallmark 0.40
23 Sony 0.31
  AXN 0.31
25 ESPN+ 0.30
26 A&E Mundo 0.29
  The History Channel 0.29
  Animal Planet 0.29
29 El Gourmet.com 0.26
30 Via X 0.25
31 MGM 0.22
32 Showbiz 0.20
  Discovery Tvl & Adv 0.20
34 E! Entertainment 0.19
35 Infinito 0.18
  Boomerang 0.18
37 CNN Español 0.16
38 TyC Sports 0.14
  Antena 3 0.14
  Casa Club 0.14
41 Equs Sport 0.13
  Universal Channel 0.13
43 Telefe 0.12
44 People & Arts 0.10
45 Film & Arts 0.08
46 America 0.07
  TVE International 0.07
  Wurlitzer 0.07
49 Utilisima 0.06
50 Info VTR 0.05
  Camara Diputados 0.05
52 Discovery Health 0.04
53 Telemundo 0.03
54 ARTV 0.02
  RAI 0.02
  TV5 (France) 0.02
  CNN Internacional 0.02
58 Canal Del Senado 0.01
  Prog Metropolis 0.01
  EWTN 0.01
  Deutsche Welle 0.01

                               (source: Time IBOPE processed by IBOPE Media Information)

Note: Channels with an average rating of 0.00 do not meet reportability standards, or are under examination for reportability

Colombia: Total Day Rating Among Cable Households (Average Monday-Sunday)

Rank

Channel

Rating %
1 Cartoon Network 1.26
2 TNT 0.70
3 Nickelodeon 0.66
4 Discovery Kids 0.55
5 ESPN 0.50
6 Discovery Channel 0.41
7 Fox Sports 0.37
8 Jetix 0.36
9 The Film Zone 0.33
10 Canal Fox 0.30
11 Canal De Las Estrellas 0.26
  Warner Channel 0.26
13 National Geographic 0.25
  Animal Planet 0.25
15 Telemundo 0.22
16 AXN 0.17
  MTV 0.17
18 MGM 0.16
19 Universal Channel 0.15
20 ESPN2 0.14
  CNN Español 0.14
22 A&E Mundo 0.12
  Sony 0.12
  E! Entertainment 0.12
  TVE International 0.12
26 The History Channel 0.11
27 People & Arts 0.10
28 Hallmark 0.08
  Cinecanal Este 0.08
  Discovery Travel & Adv 0.08
31 Discovery Health 0.07
  Casa Club 0.07
33 TV Azteca 0.06
  Cinecanal 0.06
35 El Gourmet.com 0.04
  Disney Channel 0.04
  RAI 0.04
  Infinito 0.04
39 Boomerang 0.03
  Movie City Este 0.03
41 Antena 3 0.02
  Film & Arts 0.02
  TyC Sports 0.02
  Deutsche Welle 0.02
  CNN International 0.02
46 Panamericano 0.01
  Playboy 0.01
  Telehit 0.01
  TV5 (France) 0.01

                               (source: Time IBOPE processed by IBOPE Media Information)

Note: Channels with an average rating of 0.00 do not meet reportability standards, or are under examination for reportability

Mexico: Total Day Rating Among Cable Households (Average Monday-Sunday)

Rank

Channel

Rating %
1 Cartoon Network 1.34
2 Disney Channel 0.95
3 Nickelodeon 0.92
4 TNT 0.71
5 MTV 0.66
6 Jetix 0.58
7 Canal De Las Estrellas 0.50
8 Canal Fox 0.49
  Golden Choice I 0.49
10 Discovery Channel 0.44
11 Hallmark 0.42
12 ESPN 0.40
13 Discovery Kids 0.39
14 Golden Choice II 0.38
15 National Geographic 0.36
16 Unicable 0.34
  De Pelicula 0.34
18 Warner Channel 0.32
  Fox Sports 0.32
20 Telehit 0.29
21 Universal Channel 0.28
  Multicinema 0.28
23 The Film Zone 0.26
24 MVS Canal-52 0.24
25 AXN 0.23
  VH1 0.23
  Multipremier 0.23
28 Sony 0.22
29 E! Entertainment 0.21
30 A&E Mundo 0.19
  ESPN2 0.19
  Animal Planet 0.19
33 Telemundo 0.18
  Cinema Platino 0.18
35 TVC 0.17
  Canal TV Guide 0.17
37 Ritmo Son 0.15
38 Exa TV 0.14
39 Cinelatino 0.13
  Zaz 0.13
  People & Arts 0.13
  Cinema Platino Plus 0.13
43 The History Channel 0.12
44 Boomerang 0.10
45 Mariavision 0.09
  Infinito 0.09
47 CNN Español 0.08
  Multipremier 2 0.08
  Discovery Health 0.08
  MGM 0.08
51 Multicinema 2 0.07
52 Movie City Este 0.06
  TVE International 0.06
54 Bandamax 0.05
  Antena 3 0.05
56 Canal 2 Delay 1hr 0.04
  HBO/Cinemax Este 0.04
  Casa Club 0.04
59 Cinemax Este 0.03
  Cinecanal 2 0.03
  Cinecanal  Este 0.03
  CBS A La Carte 0.03
63 HBO 0.02
  HBO Plus 0.02
  Film & Arts 0.02
  Cinecanal Oeste 0.02
  CNI 40 0.02
68 Canal De Congreso 0.01
  CNN International 0.01
  American Network 0.01
  Playboy 0.01
  ABC A La Carte 0.01
  Canal Cable CVS 0.01

                                     (source: IBOPE Media Information)

Note: Channels with an average rating of 0.00 do not meet reportability standards, or are under examination for reportability

Peru: Total Day Rating Among Cable Households (Average Monday-Sunday)

Rank

Channel

Rating %
1 Cartoon Network 1.35
2 Cable Magico Deportes 1.17
3 Discovery Kids 1.16
4 Canal De Las Estrellas 1.11
5 Jetix 1.07
6 Nickelodeon 1.06
7 TNT 0.97
8 Canal N 0.83
9 Antena Informativa 0.55
10 Warner Channel 0.50
11 Cinecanal Este 0.48
12 HBO 0.45
13 Discovery Channel 0.43
14 Canal Fox 0.39
15 Fox Sports 0.38
16 The Film Zone 0.33
  Boomerang 0.33
18 Retro 0.31
19 Universal Channel 0.27
20 E! Entertainment 0.26
  Sony 0.26
22 AXN 0.25
  Cosmpolitan 0.25
  Azteca TV 0.25
25 National Geographic 0.23
26 MTV 0.22
  Cinemax Este 0.22
  The History Channel 0.22
29 A&E Mundo 0.21
30 Discovery Health 0.18
31 ESPN 0.16
  MGM 0.16
  Ritmo Son 0.16
  Hallmark 0.16
35 Animal Planet 0.14
36 Utilisima 0.13
37 CNN Español 0.11
38 El Gourmet.com 0.08
39 Antena 3 0.07
  ESPN2 0.07
41 People & Arts 0.06
  Fashion TV 0.06
43 Telemundo 0.05
44 TL Novelas 0.04
  Discovery Travel & Adv 0.04
46 Film & Arts 0.03
  TVE International 0.03
  CNN International 0.03
49 Canal A 0.01

                                     (source: IBOPE Media Information)

Note: Channels with an average rating of 0.00 do not meet reportability standards, or are under examination for reportability.

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