IBOPE International      January 2004

Network Ranking Multi-Country Report
(weighted average of Argentina, Brazil, Chile & Mexico survey areas)
Total Day Rating Among Cable Households (Average Monday-Sunday)

Rank Channel Rating %
1 Cartoon Network 1.28
2 Nickelodeon 0.94
3 TNT 0.74
4 Discovery Kids 0.73
5 Cinecanal 0.59
6 Canal Fox 0.47
  Warner Channel 0.47
  Fox Kids 0.47
9 Fox Sports  0.45
  Discovery Channel 0.45
11 Space 0.39
12 TyC Sports 0.36
13 MTV 0.35
14 ISAT 0.32
15 The Film Zone 0.31
16 Sony 0.28
  ESPN 0.28
18 Canal de las Estrellas 0.25
  Hallmark 0.25
20 AXN 0.24
  National Geographic 0.24
  USA Network 0.24
23 HBO 0.20
  Utilisima 0.20
25 Animal Planet 0.19
26 People & Arts 0.16
  A&E Mundo 0.16
28 E! Entertainment 0.14
29 Telehit 0.12
30 History Channel 0.11
  Discovery Health 0.11
  Infinito 0.11
33 MGM 0.10
  Cinemax 0.10
35 El Gourmet.com 0.09
36 Disney Channel 0.08
  CNN Español 0.08
38 Film & Arts 0.06
39 Telemundo 0.04
  TV Española 0.04
41 Antena 3 0.03
42 Movie City 0.02
  Casa Club 0.02
  HBO Plus 0.02
  CNN International 0.02
  RAI 0.02
47 Playboy 0.01
  TV5 (France) 0.01

                         (source: IBOPE Media Information)

Note: The definition of a Pan-regional channel is the one that appears at least in two countries.
Channels with an average rating of 0.00 do not meet reportability standards, or are under examination for reportability

Argentina: Total Day Rating Among Cable Households (Average Monday-Sunday)

Rank Channel Rating %
1 Cinecanal 1.22
2 Cronica TV 1.20
3 Cartoon Network 1.16
4 Todo Noticias 0.92
5 Space 0.89
6 TyC Sports 0.88
7 Fox Sports  0.83
8 TNT 0.79
9 Discovery Kids 0.74
10 ISAT 0.70
  Nickelodeon 0.70
12 Fox Kids 0.57
13 Canal Fox 0.51
  26 TV 0.51
15 Utilisima 0.49
16 Film Zone 0.47
17 Warner Channel 0.38
18 Hallmark 0.35
  Volver 0.35
20 ESPN 0.34
21 MTV 0.33
  Discovery Channel 0.33
23 Much Music 0.29
24 ESPN+ 0.28
25 Magic Kids 0.24
  Sony 0.24
  Canal de las Estrellas 0.24
28 AXN 0.20
29 National Geographic 0.19
  Europa Europa 0.19
  Animal Planet 0.19
  El Gourmet.com 0.19
33 USA Network 0.18
34 Infinito 0.16
35 A&E Mundo 0.15
36 Uniseries 0.14
  E! Entertainment 0.14
38 Film & Arts 0.12
  Cosmopolitan 0.12
40 History Channel 0.11
41 People & Arts 0.10
  CNN Español 0.10
  Reality TV 0.10
  MGM 0.10
  Discovery Health 0.10
46 Movie Top 0.09
47 Fashion Tv 0.08
  Boomerang 0.08
49 Canal A 0.07
50 America Sports 0.06
  Disney Channel 0.06
  CVN 0.06
  Magazine 24 0.06
  TL Novelas 0.06
  Locomotion 0.06
  Plus Satelital 0.06
57 Multideporte 0.05
58 TV Chile 0.04
  Solo Tango 0.04
60 HBO 0.03
  Politica & Economia 0.03
  Cine del Ayer 0.03
  RAI 0.03
64 HBO Plus 0.02
  Cinemax 0.02
  CNN International 0.02
  Movie City 0.02
68 Metro 0.01
  Country Music TV 0.01
  Antena 3 0.01

                               (source: IBOPE Media Information)

Note: Channels with an average rating of 0.00 do not meet reportability standards, or are under examination for reportability

Brazil: Total Day Rating Among Cable Households (Average Monday-Sunday)

Rank Channel Rating %
1 Cartoon Network 1.15
2 Nickelodeon 0.67
3 TNT 0.66
4 Discovery Kids 0.53
  Warner Channel 0.53
6 Globo News 0.51
7 Sportv 0.49
8 Multishow 0.46
9 Discovery Channel 0.40
10 Telecine Premium 0.38
11 Sony 0.34
  ESPN-Brasil 0.34
13 USA Network 0.30
14 Telecine Action 0.28
15 HBO 0.27
16 AXN 0.26
17 Canal Fox 0.24
18 Fox Kids 0.22
19 ESPN 0.21
20 HBO 2 0.20
21 GNT 0.19
22 National Geographic 0.17
23 People & Arts 0.15
24 Max Premier 0.13
25 Cinemax 0.12
  Animal Planet 0.12
  Telecine Happy 0.12
28 Telecine Emotion 0.11
29 Discovery Health 0.09
  Telecine Classic 0.09
31 MGM 0.08
  TV Futura 0.08
33 Band News 0.07
  Band Sports 0.07
  Disney Channel 0.07
  E! Entertainment 0.07
37 Canal Brasil 0.06
  NHK 0.06
39 A&E Mundo 0.05
  Sexy Hot 0.05
41 Shoptime 0.04
  TV Gospel 0.04
43 Playboy 0.03
  Canal Comunitário 0.03
  History Channel 0.03
  Canal Rural 0.03
  Canal Universitário 0.03
48 Euro Channel 0.02
  TV Española 0.02
  CNN International 0.02
  TV Senado 0.02
  TV5 (France) 0.02
  RAI 0.02
  RTPI 0.02
55 Deutsche Welle 0.01
  Fox News 0.01
  Hallmark 0.01
  Film & Arts 0.01
  BBC Worldwide 0.01
  Bloomberg 0.01

                                (source: IBOPE Media Information)

Note: Channels with an average rating of 0.00 do not meet reportability standards, or are under examination for reportability

Chile: Total Day Rating Among Cable Households (Average Monday-Sunday)

Rank Channel Rating %
1 Nickelodeon 1.96
2 HBO 1.71
3 Cartoon Network 1.51
4 Cinecanal 1.41
5 Cinemax 0.83
6 Discovery Kids 0.73
7 Fox Kids 0.72
8 TNT 0.68
9 Warner Channel 0.60
10 Film Zone 0.59
11 Discovery Channel 0.58
12 Space 0.54
13 Fox Sports 0.53
  ISat 0.53
  ETC TV 0.53
16 MTV 0.50
17 Zona Latina 0.47
18 ESPN 0.46
19 Canal Fox 0.45
20 National Geographic 0.42
21 Señal 3 Canal 13 0.36
  Sony 0.36
23 Hallmark 0.35
24 Animal Planet 0.33
25 AXN 0.32
26 History Channel 0.28
  A&E Mundo 0.28
28 Showbiz 0.27
29 El Gourmet.com 0.26
  Via X 0.26
31 E! Entertaiment 0.24
32 People & Arts 0.21
33 MGM  0.20
34 Infinito 0.19
35 Discovery Tvl & Adv 0.18
36 Antena 3 0.17
37 CNN Español 0.16
  Casa Club 0.16
39 Film & Arts 0.12
  TV Española 0.12
  Equs Sport 0.12
42 Telefe 0.11
43 TyC Sports 0.10
  America 0.10
45 Boomerang 0.09
46 Discovery Health 0.07
  Wurlitzer 0.07
  USA Network 0.07
49 Utilisima 0.06
50 Telemundo 0.05
51 TV5 (France) 0.04
52 Canal del Senado 0.03
  ARTV 0.03
  Camara Diputados 0.03
  CNN Internacional 0.03
56 C-Span 0.02
57 Prog Metropolis 0.01
  RAI 0.01
  Deutsche Welle 0.01
  BBC World 0.01

                               (source: Time IBOPE processed by IBOPE Media Information)

Note: Channels with an average rating of 0.00 do not meet reportability standards, or are under examination for reportability

Mexico: Total Day Rating Among Cable Households (Average Monday-Sunday)

Rank Channel Rating %
1 Cartoon Network 1.53
2 Nickelodeon 1.35
3 Discovery Kids 0.90
4 TNT 0.76
5 Golden Choice I 0.67
6 MTV 0.65
7 Discovery Channel 0.64
8 Canal Fox 0.63
9 Canal de las Estrellas 0.55
  Unicable 0.55
11 Golden Choice II 0.53
12 Warner Channel 0.52
13 De Pelicula 0.51
14 Fox Kids 0.50
15 TeleHit 0.42
16 National Geographic 0.35
17 Film Zone 0.31
  USA Network 0.31
  Multicinema 0.31
20 Fox Sports  0.30
21 Hallmark 0.29
22 AXN 0.28
23 Sony 0.27
24 A&E Mundo 0.25
  Canal TV Guide 0.25
  MVS Canal-52 0.25
27 People & Arts 0.24
28 Animal Planet 0.23
29 ESPN 0.22
30 E! Entertainment 0.20
31 Mariavision 0.18
32 Ritmo Son 0.17
  Discovery Health 0.17
  Zaz 0.17
35 History Channel 0.16
36 Multipremier 0.15
37 Telemundo 0.14
38 ESPN2 0.13
  Disney Channel 0.13
40 Infinito 0.11
  MGM 0.11
42 TV Española 0.10
43 Exa TV 0.09
  CNN Español 0.09
45 HBO 0.08
46 Multicinema 2 0.07
  Antena 3 0.07
48 Movie City 0.06
  Multipremier 2 0.06
  CBS a la carte 0.06
51 Casa Club 0.05
  Cinelatino 0.05
  HBO Plus 0.05
54 HBO/Cinemax Este 0.04
  Cinecanal 0.04
56 CNI 40 0.03
  Cinemax 0.03
  Cinecanal 2 0.03
59 Film & Arts 0.02
  Canal de Congreso 0.02
61 Cinecanal Oeste 0.01
  CNN International 0.01
  NBC News 0.01
  ABC a la carte 0.01
  American Network 0.01

                                     (source: IBOPE Media Information)

Note: Channels with an average rating of 0.00 do not meet reportability standards, or are under examination for reportability

(Return to Zona Latina's Home Page)